West Bromwich Albion are embarking on a new journey with their recently appointed head coach, Ryan Mason, as hopes rise for a strong promotion challenge. After narrowly missing out last season, the club has turned to the promising young manager to bring fresh enthusiasm and clear direction to The Hawthorns.<br />We caught up with Charlie Haffenden from BirminghamWorld to discuss what Mason’s appointment signifies for Albion’s ambitions—and how the club aims to assemble a squad ready to compete effectively throughout a demanding season.