Behind the 15 months it took to create a showcar like the CUPRA Tindaya, unveiled at the IAA Mobility 2025 in Munich on 8 September, lie countless hours of experimenting, researching textures, exploring new concepts, combining different technologies and imagining the future. In short, it was a learning experience for CUPRA’s designers, who tell us all about this transformative process that goes well beyond design, and which will be reflected in future models, with a focus on three main concepts.
