Introducing Jason Wallace<br /><br />Born in Panama and raised in Brooklyn, Jason Wallace has been a storyteller since childhood—back when G.I. Joes embarked on cinematic adventures through the living room battlefield. His talent for narrative and performance first emerged through athletics, earning varsity honors as a student-athlete at Brooklyn Technical High School and later competing at the Division I level for McNeese State University.<br /><br />Jason then chased his dreams across continents, playing professional basketball for five years in France, Chile, and Saudi Arabia, and coming tantalizingly close to the NBA with a stint alongside the New York Knicks. His time on the court unexpectedly opened new doors—earning him a role in Spike Lee’s He Got Game and a long-standing relationship with Nike, where he contributed to 8 commercials and 12 global campaigns in a strategic, consultative role.<br /><br />After hanging up his sneakers, Jason earned his MBA from Purdue University and launched a marketing career defined by bold storytelling and creative vision. At Foot Locker, he transformed the brand’s social media presence from under-the-radar to viral powerhouse, creating unforgettable content like Kevin Durant’s appearance at Dyckman Park and Amar’e Stoudemire clocking in during the 2011 NBA lockout.<br /><br />Jason has since built a diverse portfolio as a producer and director, working with clients like Climate Nexus on campaigns about the global impact of liquefied natural gas, while also nurturing passion projects like Middle Age Marathon—a comedic, heart-driven web series documenting the wellness journey of two friends training for a marathon. His creative drive doesn’t rest: he's produced branded content, consulted for major organizations, and continues to merge marketing expertise with cinematic craft.<br /><br />As a filmmaker and marketer, Jason’s dual passions power his unique voice. He’s taken risks, self-financed personal projects, and taken on strategic contracts to sharpen his skills behind the camera. His goals remain clear—and ambitious: to win an Academy Award for Best Picture and Best Director. Every project, every story, is another step in that direction.<br /><br />Always an avid athlete, Jason has taken to running long distances, completing 18 half marathons, 3 marathons, 1 triathlon, and dozens of other races. You can keep up with his journey at messruns.com<br /><br />Connect with BIG CED: <br />https://www.instagram.com/bigced328/ <br />https://www.facebook.com/bigced328 <br />https://x.com/bigced <br />https://bsky.app/profile/bigced328.bsky.social <br />https://www.linkedin.com/in/bigced/ <br />https://www.twitch.tv/bigced328 <br />https://www.dailymotion.com/bigced<br />https://rumble.com/user/bigced328<br /><br />https://open.spotify.com/show/35yBW0BTd4c7HvCnh9dVXz?si=HvZeE8RfTJGH6YjvHBiYzg&nd=1&dlsi=a147a471e6ab4c5c <br />https://podcasts.apple.com/us/podcast/the-industry-cosign/id1638654676 <br />https://www.iheart.com/podcast/269-the-industry-cosign-105171601/<br />https://www.youtube.com/@bigced328?sub_confirmation=1<br />https://theindustrycosig
