Pakistan marks a historic moment in global tourism as Ahmad Shafiq, CEO of COTHM Global, proudly represents the nation at the 26th UN Tourism General Assembly in Riyadh, Saudi Arabia. As the first Pakistani hospitality education leader to attend this prestigious international platform, Ahmad Shafiq highlights Pakistan’s vision, potential, and commitment to sustainable tourism and world-class hospitality education. His participation reflects the growing global recognition of Pakistan’s role in shaping innovative, responsible, and inclusive tourism development.
