Allison LaForgia of HousingWire and Ryan Smith, Senior Business Development Executive at Homes.com, outlined why the company’s agent-first philosophy is designed to reverse that trend not just in messaging, but in execution. <br />Smith describes how Homes.com fundamentally differs from traditional real estate marketplaces. “We put the agent first compared to the other platforms that are out there that practice lead diversion models,” he said, noting that many agents don’t realize how often their listings are used to generate leads for competitors. <br /><br />#AgentFirst #RealEstateTech #HomesDotCom
