In this video, Greg Kristan from TM Blast LLC breaks down a commonly overlooked Google Business Profile mistake that can quietly hurt your local rankings: service misalignment.<br /><br />If your Google Business Profile services don’t cleanly align with your selected categories, you may be sending confusing signals to Google. Over time, this can dilute your relevance, weaken category strength, and limit how often your business appears in the map pack.<br /><br />In this walkthrough, I show a real example of how mixing unrelated services under the wrong category creates misalignment, why this matters from a local SEO standpoint, and how to audit your services section the right way. The goal isn’t to remove valuable services, but to make sure each category supports the correct set of offerings.<br /><br />If you’re trying to squeeze more performance out of your Google Business Profile without increasing ad spend, cleaning up your services is one of the fastest wins available.<br /><br />This video is especially useful for local businesses in competitive industries like HVAC, locksmiths, contractors, and service-area businesses that rely heavily on map pack visibility for phone calls and leads.<br /><br />#LocalSEO<br />#GoogleBusinessProfile<br />#MapPackSEO<br />#LocalRankings<br />#SmallBusinessMarketing<br />#ServiceAreaBusiness<br />#HVACSEO<br />#GBPOptimization<br />#SEOtips<br />#TMBlast<br /><br /><br />Timestamps:<br />0:00 Sample Misalignment Under Furnace Repair Service<br />0:55 TM Blast Services Example<br />1:47 What I Noticed When I Onboard Local SEO Clients<br /><br />Looking for your help with your Local SEO Strategy? https://tmblast.com/services/local-seo-expert-service/
