Dunkin’ leans fully into self-aware humor with a Super Bowl LX ad tease titled “Golden Cringe,” featuring Ben Affleck pitching increasingly wild ideas for promoting the brand. The teaser plays out like a chaotic brainstorm, with Affleck clutching a VHS tape, tossing out throwback concepts, and even jumping into a “6–7 trend” moment, embracing awkwardness as part of the joke. It’s intentionally uncomfortable, intentionally dated — and clearly setting up Dunkin’ to laugh at itself before anyone else can.<br /><br />What do you think Ben Affleck is really setting up with Dunkin’s “Golden Cringe” Super Bowl LX tease?<br />Be the critic on Fan Reviews!
