Poppi brings the mood to the Big Game with its Super Bowl LX commercial “Vibes,” starring Charli XCX and Rachel Sennott in a playful, culture-first campaign that leans into energy, confidence, and straight up vibes. The teaser — and likely the full :30 — hinges on a simple but sticky back-and-forth between Charli and Rachel, repeatedly dropping the word “vibes” as they turn an everyday space into a surreal, neon-fueled moment that feels more like mood than a traditional ad. With its brisk pacing, punchy wordplay, and unpredictable charm, Poppi positions itself as not just a soda but the vibe you bring to the party — perfect for a Super Bowl audience hungry for moments that are silly, shareable, and talk-worthy.<br /><br />Does Poppi’s “vibes-only” approach make the brand feel cooler and more cultural — or just confusing in a sea of Super Bowl spots?<br />Be the critic on Fan Reviews!
