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Quality not quantity for Morocco's shoe makers

2010-12-08 100 Dailymotion

The Moroccan babouche is one of the country's most well known symbols, but in recent years the handmade leather shoes have struggled to compete with an influx of foreign imports. Cheap imitations are flooding the markets at bargain prices and threatening to drive traditional artisans out of businees. Authorities, however, have stepped in, and began certifying traditional shoe makers in the hope that assurance of quality will win over customers.Duration: 01:58

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