Where the Hell is Matt? Video an 'Elaborate Hoax'<br />The Entertainment Gathering - The Entertainment Gathering 2008<br />Viral video sensation Matt Harding responds to accusations on YouTube that his Where The Hell is Matt? video was photoshopped. He reveals the entire thing was actually a big-budget viral marketing campaign...EG is the celebration of the American entertainment industry. Since 1984, Richard Saul Wurman has created extraordinary gatherings about learning and understanding. EG is a rich extension of these ideas - a conference that explores the attitude of understanding in music, film, television, radio, technology, advertising, gaming, interactivity and the web - The Entertainment Gathering
