It made characters like Elmo, Cookie Monster and Grover household names....and now after more than 40 years, Sesame Street is reinventing itself.<br/> The show is teaming up with Microsoft and producing a motion-sensing gaming tool for Xbox Kinect.<br/> It's called "playful learning" and it's set to revolutionize interactive programming.<br/> Dr. Rosemarie Truglio is in charge of research and education at the Sesame Workshop in New York.<br/> SOUNDBITE: Dr. Rosemarie Truglio, Sesame Workshop, Research and Education VP saying (English)<br/> "With Kinect Sesame Street TV it's a totally different experience because if you're not going to interact, the character is going to prompt you to interact."<br/> The new venture will help children learn lessons in a non-linear, interactive fashion -- with the help of camera technology, voice recognition and depth sensing.<br/> Sesame Workshop content chief Terry Fitzpatrick says the project honours the programme's traditional mission.<br/> SOUNDBITE: Terry Fitzpatrick, Sesame Workshop, Executive Vice-President of Content and Distribution saying (English):<br/> "The promise of interactive video for us is this notion that a child is getting up off the couch and actively participating in the educational content and we think that added layer of involvement and engagement will have deep educational impact."<br/> Kinect Sesame Street TV will launch in the first half of 2012.<br/> And Jerry Johnson, general manager at Microsoft's Soho Productions in London, where it's all being produced, says it may very well change the way that people think about television.<br/> SOUNDBITE: Jerry Johnson, Soho Studios General Manager saying (English):<br/> "I think a few years from now kids are going to think television is broken if it doesn't listen to them and react to them."<br/> Jennifer Marostica, Reuters.
