Sofia Stefou, Web Video Strategist and Producer for Sofina Media talks about her thoughts on what made the Kony 2012 video campaign a success and what lessons we can learn from it that we can put towards our own web videos.<br /><br />http://www.linkedin.com/profile/view?id=9544859&trk=tab_pro<br />@sofinamedia<br />sstefou@sofinamedia.com