Carl Herman, Director of Operations, Executive Professor at University of Houston talks about why they chose FinancialForce Accounting as their system of record: <br />1. FinancialForce Accounting was able to support the University’s growing number of transactions <br />2. Tight integration with salesforce.com allowed the University to implement FinancialForce Accounting with limited resources <br />3. Results included a significant improvement in collecting cash in less than 30 days