Recently I had the opportunity to interview Paul Chaney, the author of The Social Commerce Handbook.<br /><br />The Social Commerce Handbook is about 20 different ways to leverage social media to generate sales.<br /><br />Paul talked about numerous topics on social media and process including The SoLoMo.<br /><br />In this video on The SoLoMo, you will learn:<br /><br />Paul's thoughts on The SoLoMo.<br /><br />A Bit About Paul Chaney:<br /><br />Paul provides social media, social commerce and Internet marketing consulting, speaking, and training services to small-to-medium business, corporations, advertising and marketing agencies, and non-profit organizations. His expertise lies in combining the conversational aspects of social media with the conversion elements required by businesses to achieve positive bottom-line results.<br /><br />He is also known as The Social Media Handyman.
