Neurocentric Design: How Work Spaces Can Spur Creativity<br />Innovation Lab - Aarhus City Hall<br />Jake Dunagan<br />Research Director, Institute for the Future<br /><br />The brain is sexy. Neuroscience and advanced brain scanning offer new tools for re-thinking education, political systems, law, health care, and design. Society and economies will revolutionize by these neurocentric industries. Get your mind around that!<br /><br />We've set foot on almost every inch of land on Earth but our own brains are still mostly a mystery. In the coming decade, the brain will become a major frontier of exploration and colonization, with neuroscientists leading the way. New ways to measure and map emotions, cognition, and decision-making at the neurological level will give us more powerful tools to build better health systems, improve education, deliver justice, re-design our political systems, and create persuasive environments. Indeed, "neuro" may be the trendy prefix of the '10s. Jake is a leading expert in the alternative futures of the brain, and will help us understand life in the Neurocentric Age.<br /><br />The NEXT 2011 Conference is a rare glimpse into the latest trends and innovations in food, green, design, health and digital. Cutting-edge and single track, the conference brings together a diverse group of speakers from a variety of industries and organizations, including AT&T, Time Inc., Google and Ferrari. This is a great chance to watch idea-driven leaders as they help shape the future of the world.