Available from http://www.world-of-magic.co.uk <br />Bring your ideas to market Penguin Co-founder Maxwell Murphy takes you inside the magic industry <br />The magic industry is different than any industry on earth. It took me 10 years to figure it out. This little book contains everything I wish Id have known from the start. Theres a ton of information and strategic advice in the book. If by the end I havent answered all your questions the book comes with unlimited email support. <br />- Maxwell Murphy <br />How do you make the most with your ideas <br />For 10 years Maxwell Murphy led Penguin Magic the largest magic retailer on the Internet. He sold millions of dollars of magic produced dozens of best-selling products worked with many of the top inventors in magic and even lived on top of a magic factory in India. There is no one who knows more about marketing magic than Maxwell Murphy. <br />Historically magic inventors havent fared well. Dealers and distributors have had an information advantage and often times theyve used it. Countless inventors have settled for 1/10th of what they could have earned. This book levels the playing field. Maxwell opens his playbook and his Rolodex so you can succeed as a magic inventor and help take the industry to the next level. <br />Youll Learn <br />How big is the magic market <br />How many units can I expect to sell <br />How does pricing work Wholesale Retail <br />What kinds of deals are out there for magic inventors <br />Should I self-produce <br />What product format should I choose <br />How can I bring my idea to life <br />Who should I work with <br />Plus <br />The Six Different Magic Customers <br />What the Big Name Magic Inventors Did <br />How to Maximize the Size of Your Deal <br />The Most Important Terms in Any Contract <br />Three Questions to Ask During Production <br />Why the Smallest Ad is Often the Best Deal <br />Strategy for Maximizing Sales of a New Item <br />Whats the Magic Market Going to Look Like in 100 Years <br />Profiles of Key Players in the Magic Industry <br />And much much more <br />In ma