This Is How You Make Insurance Interesting Our team was tasked with developing a campaign for persons to "Rethink Their Insurance". The problem being, we know it's needed but let's face it, How do you differentiate one company from another, not to mention it can sometimes be a bit boring to think about. So the team decided to highlight the things we don't often think about when it comes to your insurance and how the client makes it easier on the customer - but in a fun "scary movie" way. This campaign did so well that it was extended to other Caribbean Territories and won a few Addy Awards. This project boiled down to a clear concept and flawless execution and I'm proud to have been the post supervisor on this campaign.
